Achievements and impact

The work, on the record.

Grants, recognition, partnerships and the numbers underneath. Updated as the program grows.

Impact at a glance

20+ Program participants supported Since 2021, through the six-month paid training program.
6 of 7 Completers into employment From the 2024 funded cohort.
$650k FY25 turnover Across the cookie kitchen and two New Grounds cafes.
$1pa Two cafe leases Melbourne Polytechnic Preston and Heidelberg West campuses.
12 + 12 FTE plus volunteers
DGR1 Registered charity Founded 2021 with $17,000 of personal capital.

Why the model pays back

Worthy Cause moves a participant from approximately $20,000 a year on JobSeeker to approximately $50,000 a year on minimum wage. That is a 2.5x shift in earned income, and it returns income tax to the Commonwealth while removing the benefits cost. At 30 participants a year the model contributes roughly $300,000 of income tax and saves roughly $600,000 in benefits. It is also, of course, a person with a real job.

$20k -> $50k Participant income shift, JobSeeker to minimum wage
~$300k Annual income tax returned per 30 participants
~$600k Annual benefits savings per 30 participants
550,000 Australians on JobSeeker (Rick's framing stat)

Timeline

  1. 2025 Media

    Couturing founder feature

    Founder backstory and the bake-a-thon detail.

  2. 2025 Media

    Impact Boom Episode 557

    The fullest podcast account of the trauma-to-purpose arc, the vibe-check decision filter and the generational-impact vision.

  3. 2025 Grant

    Australian Unity Enduring Grant Program

    Three-year commitment: AUD $75,000 per year from 2025 to 2027 to fund the paid training program.

  4. 2025 Recognition

    AMP Foundation SPARK Tomorrow Maker

    Selected into a cohort of 12 early-stage social entrepreneurs for an 18-week subsidised program delivered with Impact Boom and Business For Good Network.

  5. 2024 Media

    Pressing:On podcast

    Long-form interview with Claudia Nervis covering program mechanics, the opportunity gap and the policy economics of the model.

  6. 2024 Grant

    The Funding Network grant: AUD $50,000

    Funded wages for 15 program participants in the round. Six of seven completers moved into employment.

  7. 2023 Media

    JOY 94.9 long-form interview

    Radio interview on the program and lived experience.

  8. 2023 Media

    Peppermint Magazine Issue 59

    Print feature on the origin in psychiatric care and the first bake-a-thon.

  9. 2023 Media

    The Commons feature

    Cookies with a Conscience: lived experience, program mechanics and the first stockist story.

  10. 2023 Recognition

    Burgmann College Equality Prize

    Awarded by Rick's alma mater college at ANU for the access-to-opportunity model.

  11. 2022 Media

    First trade press feature

    Food and Drink Business profile of the cookie manufacturing operation.

  12. 2022 Partnership

    First retail stockist

    Lamanna and Sons South Yarra stocked the cookies for 18+ months. First independent retail relationship.

  13. 2021 Founding

    Founded Worthy Cause

    Launched as a DGR1 registered charity and social enterprise with $17,000 of personal capital. First base at Coburg North, Melbourne.

What's next

The opportunity gap, in Rick's framing: the kitchens, the licences and the proven program exist and could serve more people. Participants earn above award and that does not change. Growth therefore depends on corporate sponsorship, community support, and more cafe locations (each one a self-contained unit, more cookies sold, more people through the program).

Book Rick to speak about this Or explore partnership